Privacy Policy

Who are we?

 

The UKPulse is a trading style of Leadstash Limited, a direct marketing company registered in England and Wales under company registration number 15634390 and ICO No. ZB682924, and operates under these laws.

Registered Office: 2 Frederick Street, Kings Cross, London, WC1X 0ND.

We are contactable by phone at +44 79349 20588 and by email at info@leadstash.uk.

 

We are a direct marketing company that conducts marketing surveys by telephone and online for some of the UK’s leading companies. We work with many of the UK’s leading brands to help them target their offers more precisely by collecting key purchasing information on their behalf.  Leadstash provides such organisations with the key information they need to better target their products and services.

Some questions on our UKPulse Survey or Leadstash Limited are specific to our named sponsors, and by opting in to their brand or products, you are also agreeing to contact them. By volunteering your phone number, you are agreeing to telephone contact by these named sponsors. You may need to contact these named sponsor brands directly if, in the future, you decide to opt out of further communication from these brands. The consumer survey is conducted over the telephone, and upon completion of the survey and opt-in to named third parties, you may expect SMS, emails, calls, and mailings. The following sectors are the industry types you can expect your data to be supplied to, depending on the answers given by you and your stated interests.

 

Depending on your answers, your data may be shared with Claims Management organizations (miss-sold PPI, Packaged Bank Accounts, Investments, Credit card or bank charges, Mortgages and Pensions). We only work with organizations authorized by the Claims Management Regulator. For more information, see www.claimsregulation.gov.uk.

Our survey sponsors, which also include:

  • Voxology
  • Your Lotto Services UK
  •  Virgin Media 
  • Insured Health
  • NHC Holdings Limited

This Privacy Policy sets out the data processing practices carried out through the use of the Internet and any other electronic communications networks by Leadstash, as well as data collected on our behalf for 3rd party marketing. If you have any requests concerning your personal information or any queries regarding these practices, please contact the Compliance Team at compliance@leadstash.uk. Please note that all data thus captured will be used and held in accordance with the requirements of the Data Protection Act 2018.

How Do We Use Your Personal Information?

 

We may, from time to time, supply your information to third parties for marketing purposes. The main purposes to which your data is used are to allow third parties to provide you with information about goods and services which they think may be of interest to you and/or to maintain any existing relationship they may have with you.

Such information may be provided by marketing communications or advertising which is tailored to your interests. These questions will be on behalf of companies that we will name at the end of the call and who will only contact you if your consent.

Be assured that any such parties will only be allowed to use your data in accordance with the General Data Protection Regulation (GDPR 2018) and other applicable laws relating to privacy. If you do not want to share your details, you can ask us to stop at any time, now or in the future.

Consent and Legitimate Interests

 

Your data must be processed by us using one of the valid legal bases defined by the Regulations. The two we use are:

 

Consent

In short, this is where you consent for a specific organization to contact you through a communication channel or  channels that you have  agreed to for specific reasons, which in the  context  of  our processing will be for marketing purposes. When we ask for your consent for a specific organisation, we will do so by giving you the opportunity to check a box online or answer a question on the phone. You can definitely withdraw your consent at any time and we will describe how to do so in this policy.

Legitimate Interest

Data may be processed in pursuance of legitimate interests. This includes using your data for postal and telephone marketing for ourselves or others but in either case, communication will be in relation to product or services which we believe may be of interest to you based on information you have provided us.

 

It also includes process your data for ID protection and tracing purposes such as Credit Reference and Fraud Prevention. This is in relation to appropriate agencies which we have listed below which could help protect your identity and prevent fraud.

 

As with all of your data, you can also object to us processing your data in this way.

What Information Do We Collect?  

We collect personal information about you that includes your name and contact information that you volunteer, such as your mobile number, telephone number, email address, and postal address. In order to process your interest, we may need to collect your date of birth, about your preferences likes and dislike. We never collect credit card details, bank account number and any other sensitive information life medical history, political or religious beliefs.

We may monitor or record  your  Calls,  Emails, SMS or other communications but  we  will  do  so  in accordance with data protection legislation and other applicable law. Monitoring or recording will always be for business purposes,  such  as  for  quality  control  and  training  (e.g.  where you  call  our compliance or customer service department), to prevent unauthorised use of our telecommunication systems  and  Sites,  to  ensure  effective  systems  operation,  to  meet  any  legal  obligation  and/or  to prevent or detect crime.

Who Do We Share Your Information With?

Marketing Service Providers are companies that collect data from Data Controllers, such as ourselves, and help their clients tailor products and services which best suit your needs. They may also use your data for fraud prevention. The Marketing Services Providers we work with are strictly limited to only those organisations we have completed checks on and who will process your data in strict compliance with all laws, regulations, and guidance with regard to Data Protection. We will share your data under strict license terms with the Marketing Services Providers , who like us, will use it to create products and services to  help  organisations  better  understand  the  likely  characteristics  of  their customers;  communicate with  them  more  effectively;  and  find others  like  them  across a  range  of marketing channels.

Leadstash Limited is registered as a data controller with the  Information  Commissioner, ensuring that your information  will  always  be  safeguarded  through  our  adherence  to  the  Data Protection Act 2018 (collectively, ” The Data Protection Legislation), General Data Protection Regulation (EU Regulation 2016/679) (“the GDPR)  and the Privacy and Electronic Communications Regulations (2003). We ensure that the information you provide to us is safe and only used for the purposes stated in the opt-in statement provided to you at the time. The information is collected in accordance with this Privacy Policy.

 

1.Business Sectors

 

When you consent to us disclosing your personal information, those third parties who would wish to send you marketing communications or advertise to you will fall into the following categories:

SectorsDescription
 RetailOnline Retail, General Stores, Automotive (Including Dealerships & Accessories), Property, Home Furnishings, Home Improvement, Fashion and Clothing, Telecom, Utilities, Home Services, Nicotine and Smoking Alternatives.
FinancePension, Loans, Credit Card, Mortgages, Investments and Savings
InsuranceHome, Car, Pet, Travel, Personal and Other Insurances
TravelHolidays, Flights, Hotels and Travel Bookings
LifestyleHealth and Well Being, Fitness, Charities, Media and Publishing Companies, Leisure, Gaming, Legal Services, and Educational Institutions.

2.Marketing Agency

 

Please  note  that  your  information  may  be  used  to  send  you  details  of  those  products  or services that we offer that we have identified as likely to be of interest to you. This will be in accordance with the preferences that you indicated when you contacted us by email or called us on the contact  number provided. If at any  point you would like to opt-out of receiving communications from us or would like to change the channels (such as email or post) that we use to contact you, please contact our Compliance Team at compliance@leadstash.uk. You can also write to the Compliance Team, Leadstash Limited, 2 Frederick Street, Kings Cross, London, WC1X 0ND.

3.Others Agency

 

 

Where permitted by data protection and privacy law, we may also disclose information about you (including electronic identifiers such as IP addresses) and/or access your information:

  • If required or permitted to do so by law,.
  • If required to do so by any court, the Ministry of  Justice, the  Competition and  Markets Authority, or any other applicable regulatory, compliance, or government law enforcement agency,.
  • If necessary, in connection with legal proceedings or potential legal proceedings; and/or
  • In connection with the sale or potential sale of all or part of our business.

If we reasonably believe false or inaccurate information has been provided and fraud is suspected, details may be passed to fraud prevention agencies to prevent fraud and money laundering.

 

4. Marketing Service Providers

 

The Marketing Services Providers we work with include:

  • Lead365 Limited : https://lead365.co.uk/privacy-policy/
  • Insured Health : https://insuredhealth.co.uk/privacy/
  • Three Mobile UK – https://www.three.co.uk/privacy-safety/about-privacy

 

How Long Will We Retain Your Information For?

 

The  Act  does  not  set  out  any  specific  minimum  or  maximum  periods  for  retaining  personal  data. However, we will keep the personal data as long as it is necessary or as long as you want us to keep. If    you    require    further    information    on    our    data    retention  policies, please email: at compliance@leadstash.uk.

 

Where Do We Store Your Personal Data?

 

The data that we collect from you is stored at a secure destination in the UK and is processed by our staff or staff working for one of our partner suppliers. All information you provide to us is stored on secure servers. By submitting your personal data, you agree to the storage, processing, and transfer of the data in accordance with this privacy policy. We will take all steps reasonably necessary to ensure that your data is treated securely and in accordance with this privacy policy.

Your Rights and Responsibilities

 

You have certain rights under data protection legislation. For example,

  • Right to be informed: Individual have the right to know what we are going to do with their data.
  • Right of Access: Individual have the right to contact us to request details of the information we have about you.
  • Right of Amendment: Individual have the right to ask us to rectify their information.
  • Right to be Forgotten: Individuals  have  the  right  to  request  that  companies  remove  their personal information from corporate databases in a timely fashion.
  • Right to Restrict Processing: Individuals have the right to be  notified of any  processing activities involving their personal data, to have access to the information being processed, and to object to processing at any time.
  • Right to  Portability:  Individuals  have  the  right  to  demand  a  copy  of  their  private  data maintained by a company.
  • Right to Object: Individual have the right to file a complaint with the data processing authority in your local country.

If you have any questions or comments about your rights, wish to exercise your information rights in connection with the personal data you have shared with us, or wish to complain, please contact:

The Data Protection Officer;

Leadstash Limited;

2 Frederick Street, Kings Cross, London, WC1X 0ND.

Email: compliance@leadstash.uk

 

Opting Out Later

 

Once you have given your consent, you can, however, still control whether you continue to receive communications from such third parties. The method of control depends on the channel of communication:

  1. Telephone Calls

To withdraw your consent for live or automated calls from anyone, you can add your name to the Telephone Preference Service, which is maintained at www.tpsonline.org.uk.

You can also opt out at any time from communications via any of the methods described by e-mailing us at compliance@leadstash.uk. Please note that such opt-out will only apply to communications from those third parties with whom we have a business relationship. If you opt-out this way, you may still receive communications from third parties with whom we have no relationship.

2. Post

 

You can also withdraw your consent for postal marketing from anyone by adding your details to the Mailing Preference Service. For more details, please go to www.mpsonline.org.uk

3. E-mail or SMS

 

You can unsubscribe from receiving e-mail or SMS marketing communications from any individual third party by using the instructions in any email communication such third party sends you (usually an ‘unsubscribe’ or ‘STOP’ link).

Subject Access Request (SARS) :

 

You have the right to know what information we hold on our system about you at any given time. To obtain details of the information we hold as it relates specifically to you, you may contact Leadstash Limited, at compliance@leadstash.uk or by calling us directly at +44 79349 20588. When contacting us to ascertain the information we hold about you, it would be helpful if you could provide us with details of your full name, address and contact details. We will acknowledge your request within 5 working days and provide you with a detailed report within 14 working days.

Combining Data

The information you give us may be combined with other information about you that is obtained from other sources. The combination is usually undertaken with a view to enhancing an existing database with more information. For example:

If you are already a customer of a third party, that third party might wish to add an e-mail address you give us to the customer records that it holds about you and use that email address to maintain their relationship with you and/or to offer you goods and services that are similar to those you have previously purchased.

The data you provide here may be combined with data you have provided elsewhere to verify your identity or validate the information you have provided, for example, in the context of a third party’s anti-fraud measures.

If you have given any third parties permission to share your information, or if you sign in through a social medium, those third parties may be able to find and use information about you so that, in order to speed up the registration process or offer you tailored advertising, you don’t have to provide the information directly to us. The information we obtain will be used in accordance with the other parts of this privacy policy.

The consent you provided for any information you have previously shared with us or any third parties will be renewed at the time you give your consent for any new information sharing, unless you indicate otherwise by contacting us, by e-mailing us at compliance@leadstash.uk.

Cookies Policy

When   visiting leadstash.uk,   some   information   is   collected   automatically   using cookies. Cookies are small text files that are placed on your computer or device by websites that you visit. They are widely used to allow sites to do things like provide personalized content and remember specific log-in details and settings. Cookies are used to make websites work, or work more efficiently, as well as to provide information to the owners of the site so they can analyse how the website is being used.

Cookies can be temporary or permanent. Most cookies are deleted as soon as you close your browser or mobile application – these are known as session cookies. Others, known as persistent cookies, are stored on your computer or device either until you delete them, or they expire.

The table below explains the cookies we use and why

CookieNamePurpose
Google AnalyticsUtmaUsed to identify unique visitors to leadstash.uk
Google AnalyticsUtmb , UtmcUsed to determine the visitor session
Google AnalyticsUtmzUsed to determine the visitor navigation on leadstash.uk
Google AdWordsN/AThis places a cookie on your computer when you click on an advert. This cookie is used on our ‘results page’ for the purpose of tracking successful conversions for leadstash.uk.

 Profiling and Automated decision-making.

Profiling and automated decision-making (or ADM) are two areas of the GDPR that have caused a fair degree  of confusion  for  businesses, often with  perceived negativity  and  assumptions  that the law significantly restricts most forms of computer-led analysis of data subjects and their activities. Not necessarily so.

A  decision  based  solely  on automated processing  is a  decision with no  human involvement in  the decision process. The guidelines warn that involving a human in the process to circumvent the rules on solely automated decision making would not work, as the human involvement must be meaningful and  not  just  a  token  gesture.  The  individual  needs  to  have  the  authority  to  change  the decision, considering all the information available.

We do not practice Profiling or Automated decision-making in our organization.

Complaints

We want to give you the best possible service. However, if at any point you become unhappy with the service we have provided to you or have any  other  concerns,  then  you  should  inform  us immediately so that we can do our best to resolve the problem for you. Please see our “Complaints” page on leadstash.uk.

For further information, please write to:

The Data Protection Officer

Leadstash Limited

2 Frederick Street, Kings Cross, London, WC1X 0ND

Email: compliance@leadstash.uk

 

 If you are unhappy with our response to your complaint, you have the right to escalate the matter to ICO, whose contact details are as follows:

The Information Commissioner’s Office

Wycliffe House

Water Lane, Wilmslow

Cheshire

SK9 5AF

Telephone: 0303 123 1113

www.ico.org.uk

Our ICO reference number is ZB682924.

 

Contact Us

 

If you have any questions, comments or concerns arising from the website, the privacy policy or any other relevant terms and conditions, policies, and notices, or the way in which we are handling your personal information, please contact us ;

  • Compliance Department, Leadstash Limited, 2 Frederick Street, Kings Cross, London, WC1X 0ND.
  • Email us at compliance@leadstash.uk .
  • Call us directly at +44 79349 20588.

Leadstash Limited reserves the right to change this Privacy Policy from time to time and without notice.  An  up-to-date  version  of this privacy policy is  available  on  the  Leadstash website.  Last Updated : 24-04-2024.N